Founder

FOUNDER &
CHIEF EXPERIENCE ARCHITECT

Meet Greg Mace

A seasoned entrepreneur and service visionary, he has spent over 25 years shaping how people experience place, culture, and connection.

From Hospitality to Experience Innovation

Before founding Gweal, he launched and led some of the UK’s most celebrated hospitality and guest services businesses including Rapport (part of Compass Group), and Portico (part of WSH).

Most recently, he served as Chief Experience Officer at Riverstone, redefining luxury residential later living in central London.

Designing Experiences that Engage

Throughout his career, he has helped global corporates, developers, and operators bring new environments to life with purpose and care, combining strategic rigour, best practice insight, and operational excellence.

Recognised for building award-winning teams and world-class service brands, Greg now leads Gweal with the same belief: that the best experiences are carefully designed, and nothing is left to chance.

LINKEDIN PROFILE

Expert Networks, Tailored Solutions

Greg works at the centre of a trusted network of specialists, each chosen for their depth of expertise across hospitality, service design, placemaking, and operational excellence.

This flexible model allows Gweal to scale thoughtfully and seamlessly, assembling the right team for each project to deliver bespoke solutions without compromise.

Let's Shape Exceptional Experiences

Work with Greg to shape environments where people feel connected, inspired, and cared for. It’s not just about creating spaces, it’s about creating experiences that last.